Corporate Design
A clear, characterful identity
For inkbyfranzi, a self-employed tattoo artist, I developed a minimalist yet characterful corporate design.
The goal was to translate her creative personality and precise style into a clear, minimalist concept. The design combines a hand-crafted feel with a contemporary aesthetic.
Logo & design idea
Playfulness and minimalist clarity in one mark.
The logo shows a tattoo machine drawn in a fine line to emphasise precision and attention to detail. A sweeping hand-drawn circle frames the machine, with the artist’s name set elegantly around it. The mark reflects her individual style authentically.
Business card & application
The business card picks up the reduced typography and the logo, relying on generous white space and a balanced layout for elegance and legibility. This makes the corporate design easy to carry over to other media while staying distinctive.
What I learned
The project showed me how to translate an artist’s creative personality into visuals — from developing the logo to applying it to business stationery.
Let’s make something visible
I’m looking for an internship or a working-student position in communication design, branding or content production. I’d be glad to talk.